The programme helped Arrow IT gain clarity on strengths, strategy and growth, and highlighted the need to change to secure the business's future.
Arrow IT solutions was established in 2009, to provide IT and network services to local businesses. The business offers a comprehensive service by managing all their client's IT needs within one contract. This includes infrastructure set up, server and back up services as well as on-site support as required by the client. The business is based in Fort Dunlop, Birmingham and employs a contractor to provide services on a freelance basis.
The owner had not previously sought support, as he had not reached a point where he thought it was necessary. The main issue facing the business was the need to make a decision about whether, and how, to expand, both in terms of recruiting and to meet their accommodation requirements.
The business owner received information about The TRANSFORMATION Project. The information arrived at a serendipitous moment, as the offer to help grow the business coincided with his thoughts about expansion.
The owner had discussions with the Business Engagement Manager and a marketing specialist, looking at the business's strengths and weaknesses, based on where the business was going, and how to set out a path to go forward.
The owner was interested in establishing how to develop the businesses marketing strategy. Having an external, independent source of support who would 'play devil's advocate', as the Business Engagement Manager did, proved to be extremely useful: 'I need to stop doing it all on my own – it was very good to have [others] to advise me'.
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